Identify the Upcoming Trends

Adaptive planning – catching the wave

A small, quick and weak
A big, slow and strong

In nature the big waves as a rule have a low frequency. And conversely a high frequency waves can not obtain a big amplitudes. The waves with big amplitudes can suppress the waves with small amplitudes. What is a tendency? An informational pulse which is involves more and more people by the viral spread of information. It is a low frequency wave which has a big amplitude! The random fluctuations are high frequency waves. Actually the noise is a series of random fluctuations. A new trend brings a new game rules. And the obsolete plan may crash at the new conditions. Nowadays many companies are applying the Agile concept, which is represent by itself a dynamic or an adaptive planning. For example, according to the Agile concept Scrum Methodology, the company teams participants are periodically gathering on the group meetings to evaluate the factors and if required to adjust the plan to the new circumstances.

The analytical forecast based on the collective behaviour

The window of opportunity

To overcome the complicated labyrinths we need to plan the routes. Which is involves the sufficient consumption of financial and time resources. Meanwhile we can pass through the simple labyrinths even without any plan. The pathway without any obstacle or a fewer obstacles is called a window of opportunity.

Observable – predictable – controllable
Able to foresee – able to manage

By the Google trends tool we can to observe and explore the collective behaviour of human community. According to our keywords requests it shows the visual relative amounts of keyword queries from total Google search queries for the defined time frame and geographical region. For monitoring the complex systems, the data visualization has a crucial meaning. The Google trends tool is visualised data in line/bar/pie charts and in choropleth maps. By analyzing the visual data we can to detect the direction of dominating trend. In other words we can forecast the further developments. We can also to export the Google trends data into excel compatible csv spreadsheet. Since the Google trends tool operates with relational data values, we may also to apply it for comparative analysis and find out the interdependencies. If you would like to get the absolute data values then you should to apply another useful tool – Google AdWords keyword planner.